October 27, 2022
Sifting through resumes and cover letters, sourcing candidates, screening them for skills and experience, making a selection process for your team, and hiring a candidate– just to hear the next day that they’re leaving for another job? It’s not something you expected. Still, it’s a problem you see more and more as the job market continues to tighten.
It doesn't have to be an ordeal, though. You can streamline the process and find a great employee—all in less time than it would've taken otherwise! The secret is to offer better candidate engagement!
In fact, more than 80% of candidates surveyed said that a positive experience with the company affected their decision to accept an offer.
This means that how you interact with candidates can help you find the best fit for your company and ensure that they accept your offer.
Here are five tools that can help you to improve candidate engagement and streamline your hiring process and make quality hires;
Candidate engagement tools are designed to help you retain candidates and provide them with the information they need to decide. This can anything from interview scheduling to providing more information about your company.
When you keep the candidate engaged throughout the recruitment process, you can acquire the best talent for your organization. In fact, companies that took the time to develop a positive candidate hiring experience reported an improvement of 70% in the quality of hires compared with those that did not.
Thus, it’s essential to leverage candidate engagement to attract the best talent. And here are the top reason why candidate engagement matters the most during the recruitment cycle,
Think from the candidate's perspective. If they are actively searching for a job or a job change, they would probably have applied to multiple job openings. Thus, you are not the only organization that slides to their inbox and offers the chance to appear for the recruitment stage.
If you don’t notify them of their application status or further schedule, they will fall into the hands of your competitors. On top of that, you may miss a bright talent just because of poor candidate engagement. So, put yourself ahead of your competitors by keeping the talents engaged with all the actions happening throughout the recruitment cycle and keep them excited to work with your company.
With passive candidates outnumbering active ones, it's becoming harder and harder to find quality talent, as nearly 70% of the candidates are passive. This puts a question mark on acquiring in-demand candidates for a company.
You have to enhance your candidate engagement strategies to gain an edge over other companies hunting for the best talents. When doing so, you can outperform competitors and gain candidates' trust.
A strong sense of trust in your brand makes it easier for you to attract new talent and increases your chances of retaining the talent you already sourced. By providing a candidate with information about the company and ensuring they have all the resources needed to make an informed decision, you will improve their experience. This will lead to happier and more satisfied employees in the long run.
Notably, the average time to hire is three to four weeks, and only 25% of respondents say they can fill open roles in less than two weeks. But if you have a strong recruitment brand backed up by solid candidate engagement, you can reduce your time to rehire and fill your openings shortly.
If your recruitment brand appeals to job seekers and aligns with the company you are hiring for, it can directly impact their decision-making process. When you leverage this, you can match the perfect professionals to the company that you are hiring for –while trimming up the time to rehire talents.
When a business engages candidates, its hiring initiative becomes more compelling and organic—rather than the traditional approach that puts off applicants. On top of that, it creates a better candidate experience, leading to higher retention rates, lower turnover costs, and greater employee satisfaction.
By taking a more modern approach to recruitment, you’re also setting your company apart from the competition. You can attract top talent by being creative and leveraging technology in new ways while making the job search experience pleasant for everyone involved.
It’s important to map, monitor, and review your recruitment process to ensure that you are identifying the most efficient ways of attracting new talent.
Now tools can do all the heavy lifting for you, helping to streamline your recruitment process and save you time.
Technology can help streamline the process of engaging with candidates by offering solutions, tools, and platforms. Here are the top five tools you should consider to hand out better candidate engagement:
Nurturebox helps you put your candidate outsourcing and engagement on autopilot and lets your TA team concentrate more on other matters. With a single-browser extension, you can export vetted candidate profiles to your ATS in no time. On top of that, it helps you create automated campaigns to keep the candidate engagement string throughout the recruitment loop.
Nurturebox gives you the advantage of contacting your candidates on multiple platforms without sitting in the same inbox and praying for the candidate to open and respond to your schedules. To keep your team on top of everything, it provides analytics that helps you pinpoint what’s working and what doesn’t base on the candidate’s behavior with your efforts.
Notably, with the automated workflows and simplified activity log, you can even track what has previously happened with your candidate preventing the error of contacting the same person twice.
Features of Nurturebox
Jobvite can wear multiple hats and helps you find and stick to the best talents. Jobvite helps you craft a career site and offer exceptional candidate experience by narrating the story behind the brand with personalized content. With the availability of multichannel requirement campaigns, you can get the word out of your job opening and attract the best talents via multiple channels.
Armed with intelligent AI sourcing, you can get into the inbox of qualified candidates and invite them to apply for the job. Moreover, it lets you engage with candidates through multiple platforms ensuring no messages remain unseen. With the analytics feature, you can focus on how candidates engage throughout the campaign and make informed decisions.
Features of Jobvite
Personio combines all core HR tasks, like personnel administration and recruiting, in one software application. It ensures cross-departmental processes by seamlessly integrating with other systems so that employees can access the information they need to do their jobs more effectively.
With a few clicks, you can spread the news of your job opening across 600 job boards and fill your pipeline with qualified candidates. Personio’s corporate career pages give candidates a first look at your company and its culture, helping them decide if it’s the right fit. Moreover, it offers people workflow automation that lets you manage multiple tasks simultaneously.
Features of Personio
Phenom covers everything a talent acquisition team needs, from candidate sourcing to analytics analysis. It comes with AI intelligence that pinpoints the talents by prioritizing their top skills needed for the job opening.
By leveraging the personalized career page and chatbot, Phenom helps you capture talents without losing them at your fingertips. You can also run automated campaigns that help you to convince candidates to apply for the job opening. It also has the SMS feature with automated interview scheduling tools to enrich candidate engagement, which helps you eliminate repetitive tasks.
Features of Phenom
Talenthub helps companies build a positive reputation in the eyes of prospective employees. It offers a platform for candidates to share their experiences working with your company, which can be accessed by other candidates looking for opportunities. This allows you to learn about what works well in your recruiting strategy and where improvements need to be made.
They collect candidates' data, analyze job ads, confirmation emails, and rejection emails, and present the results to others. This can help you make more informed decisions about your recruiting efforts, which leads to better hires.
Features of Talenthub
The competitive marketplace, shortage of talents, and the need to build a creative workforce put the pressure to beef up the hiring process. The only way to hook the talents until the end cycle is to provide them with better candidate engagement. Even though you can narrow down the software available in the market, it’s tough to find and stick with the right software that exactly solves your issue with candidate engagement.
To narrow it further and pick the best, look at each software's features along with its pros and cons. When you weigh features' pros and cons, the best software is Nurturebox. The reason?
It acts as the one-stop solution with multiple features you need. From sourcing candidates from multiple platforms to keep them engaged throughout the process, it got you covered which only selective software can offer. With notable features and a simple interface, you can differentiate your organization between candidates and make the best talent yours!
Still, wondering whether Nurturebox serves your needs? Test it yourself by starting with free credits or booking a demo to explore its potential. Remember that candidate engagement is the key to your recruitment success, and Nurturebox will give you that edge!